Google Analytics (GA4) - Standard Configuration

These are the sets of dimensions and metrics that are available when using the Standard Configuration for GA4

 

Sessions

Categories:

  • User Type
  • Source
  • Medium
  • Campaign
  • Referral URL 
  • Referral Domain
  • Device Category
  • Country
  • Region
  • Event Name            

Metrics:

  • New Users
  • Sessions
  • Bounces
  • Time On Page
  • Page Views
  • Transactions
  • Transaction Revenue
  • Checkouts
  • Product Adds to Cart
  • Events

Transactions

Categories:

  • Order Id
  • User Type
  • Source
  • Medium
  • Campaign
  • Referral URL
  • Referral Domain
  • Country
  • Region
  • Event Name

Metrics:

  • Internal Promotion Clicks
  • Conversions
  • Transaction Tax
  • Event Value
  • Checkouts
  • Transactions
  • Transaction Revenue
  • Transaction Shipping
  • Unique Purchases
  • Events

 

SKUs

Categories:

  • Event Name
  • Item Brand
  • Item Id
  • Item List Name
  • Item Name
  • User Type
  • Campaign
  • Source 
  • Medium
  • Order Id

Metrics:

  • Item Revenue 
  • Product Adds To Cart
  • Items Checked Out
  • Product List Clicks
  • Internal Promotion Clicks
  • Unique Purchases
  • Product List Views
  • Product Detail Views
  • Internal Promotion Views
  • Sessions