---
title: Reports - Google Analytics
description: Building reports with your Google Analytics (GA) data.
---

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# Reports - Google Analytics

## Building reports with your Google Analytics (GA) data.

**Google Analytics** categories and metrics are displayed with a **graph icon** next to them. The graph icon indicates that they will only display GA data (not affiliate data). **Affiliate** categories and metrics are indicated by a** people icon** ![Icon Request: fa-users OR fa-people · Issue #11021 ·  FortAwesome/Font-Awesome · GitHub](https://image.freepik.com/free-icon/two-users-silhouette_318-34675.jpg).  **Generic categories,** e.g. date are compatible with both GA and affiliate data, they are displayed **without an icon**. 

Google Analytics and affiliate categories and metrics are not compatible. The different data sources cannot be combined in a single report (table, chart, graph, etc.). 

### How to build a report with GA Data

1. Click on Reports and select 'Create New Report'
2. Drag and drop the Google Analytics category/categories  
   ![Reports - GA (1)](https://learn.affluent.io/hs-fs/hubfs/Reports%20-%20GA%20(1).png?width=688&name=Reports%20-%20GA%20(1).png)   
     - *Once a GA category has been selected only GA and generic categories will be displayed*.
3. Drag and drop the Google Analytics metric(s)  
   ![Reports - GA (2)](https://learn.affluent.io/hs-fs/hubfs/Reports%20-%20GA%20(2).png?width=688&name=Reports%20-%20GA%20(2).png)  
     - *Once a GA category has been selected only GA metrics will be displayed*
4. Click 'Run Report'

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