What is an 'event'?

Event is the Affluent term to describe paid placements, promotions, or tenancies. The Events section is a centralized area to record all events.

Often called paid placements or tenancies. placements give brands 'non-standard' terms for promotion. This may mean a unique promo code, a commission increase, or a flat fee. 

The Events section of Affluent is a centralized system for manually recording all events run for all programs in your portfolio. By recording events in Affluent you can create event reports to include Dashboards. 

All events have to be added manually, except for CJ programs. Affluent is able to pull all CJ placements and automatically populate the Events section.